work:
ILLUSTRATION,GRAPHIC
+ PRINT DESIGN

CLAS
Clas Fundraiser

CLAS is a non-profit law firm serving people in BC since 1971. They provide legal assistance and work to advance the law to address the critical needs of those who are disadvantaged or face discrimination. I had the honour to design a few print materials for one of their fundraisers.

original clas logo & colour palette 

When working with CLAS one of the guidelines was to use their four colours as a part of their design. Each colour represents a different program within their organization, so it was very important to include each colour. I was able to use different shades of the main colours for it to match better with each other and also with the design.

1st round of design ideas

2nd round of design ideas

final colours

For the final design I had used a lighter shade for the main colours under CLAS. I used the other shades as well within the people illustrations as well. It was a medley of colours and I wanted to make sure that they all worked together. The idea behind the final design was that it was a fundraiser that brought both the clients and the company together. The event really showed the impact CLAS has had over the years and the clients were able to also share their stories. Below are a few print and social media items I designed for them to use for their fundraiser. 

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